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Most Recent Articles
Customer Spotlight

Lunya Serves Customer Experience From Table to Tablet

 Email Open Rate:+58% Email Open Rate vs. Industry Avg.:+20% Email Click Rate:+1% Social Media Read More >>
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Lisa Rios
A woman holds three large boxes and laughs as she rests her chin on the top. Her office has a desk, laptop, and clothing rack.
Small Biz Marketing

Small Business Lessons: Essential Knowledge for Growth and Success

 Starting a small business is incredibly exciting! As an entrepreneur, you have the opportunity to realize your passions and build a devoted Read More >>
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Virginia Anderson
Man drawing an upward arrow with the words "website traffic"
Email Marketing

How to increase website traffic with Constant Contact

 Let’s be honest. Driving traffic to your website can feel like a grind. You’re putting in the effort to create something valuable, Read More >>
A headshot of Amanda Parker, General Manager, Constant Contact Canada
Amanda Parker
A group of business people sits at a table to review data on a laptop. Only the table, laptop, and their arms are visible.
Small Biz Marketing

Reporting and Analytics: Unlocking Business Insights and Growth

 Reporting and analytics take what you know about your business — what you’ve sold, what you’ve spent on marketing, who your Read More >>
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Catherine Lovering
A finger tapping on a search icon against a blue background.
Constant Contact Canada,Email Marketing

How to Make SEO and Email Marketing Work Together (and why you’ll be glad you did) 

 Great marketing isn’t about using one channel really well. It’s about knowing how to make the channels work Read More >>
A headshot of Amanda Parker, General Manager, Constant Contact Canada
Amanda Parker
A Black woman business owner works on a computer
Small Biz Marketing

How AI is Shaping Franchise Marketing

 How franchise brands market themselves has rapidly as marketing technology has evolved and more advanced tools have emerged. As with many Read More >>
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Amanda Salem
Small Biz Marketing

Balancing Brand Consistency with Local Customization in Franchise Marketing

 In the world of franchise marketing, striking the right balance between brand consistency and local customization is a critical challenge. Read More >>
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Amanda Salem
Social Media Marketing

10 Effective Ways to Increase Brand Mentions (And Why They Matter)

 It’s a Saturday morning, and you’re scrolling Instagram. A video pops up, and an influencer talks about their newest purchase: a Read More >>
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Virginia Anderson
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